Photographer
Amber Callaghan Photography
Wedding photographer wired discovery calls + paid mini-shoots into one branded scheduler.
Outcomes
Lead-to-call rate
+61%
Setup turnaround
3 days
Deposit collection
100%
The challenge
Amber was running discovery calls over Calendly's free plan with no payment integration, then juggling separate Stripe links for paid mini-shoot deposits — losing leads in the gap.
Our approach
A single branded Calendly with two event types — free discovery call and paid mini-shoot deposit — both wired to her Google Calendar, with a polished embed on her Showit site and a reminder flow.
The outcome
Lead conversion to a discovery call jumped 61%, and every paid mini-shoot now collects its deposit upfront.
